Hooked

Business

Hooked

Nir Eyal

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About this book

Nir Eyal distills years of research and consulting into a four-step Hook Model that businesses can use to build products customers come back to — without relying on costly advertising or aggressive messaging.

Author
Nir Eyal
Format
Paperback (physical book)
Pages
256
ISBN
9781591847786
Category
Business
Available languages
English, Italiano, Français

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